1
Bring demand together
One household has spending. Thousands of households can represent visible demand.
Canadian Consumer Buying Club • Planned 2027 Launch
Greater buying power starts when Canadians stop buying alone.
Or Noir is being built around one simple idea: bring Canadian consumer demand together so individual spending can become meaningful collective buying power.
Help shape ON before launch. The survey takes about 5 minutes.
Built forCanadian households
Shaped byConsumer demand
Connected throughIndependent businesses
What is ON?
One network. A stronger consumer voice.
ON is not trying to replace the businesses Canadians already use. It is designed to connect consumer demand with independent merchants and create a network where membership can unlock meaningful value.
2
Build the network
Independent merchants keep their names and operations while their offers can become part of one connected ON marketplace.
3
Evolve the value
As members, merchants, technology and consumer needs change, ON is designed to keep adapting rather than remain static.
The ON Network
Think of ON as one warehouse filled with independent businesses.
The garage, tire shop, restaurant, grocer, home-service company or travel business remains independent. ON connects those businesses into one buying network that members can access.
The network is the warehouse. The businesses inside it remain independent.
ON's job is to bring the demand together, help build the merchant network and make it easier for members to discover value across that network.
ON's job is to bring the demand together, help build the merchant network and make it easier for members to discover value across that network.
The Power of More
More of us creates more opportunity.
The world is evolving at an unprecedented pace, and staying static is not an option. As ON grows, collective demand becomes more visible. That can create stronger merchant conversations, broader opportunities and more ways for the network to evolve.
1More members
2More visible demand
3More merchant opportunity
4More room to evolve
Member growth does not guarantee any specific discount. It increases the size and credibility of the opportunity ON can bring to prospective merchants.
Individual spending
One consumer can make a purchase. That matters to the consumer, but it creates little negotiating leverage on its own.
Visible interest
When many consumers signal interest in the same categories, ON can begin showing merchants that the demand is real.
Credible demand
At greater scale, demand becomes more meaningful to prospective merchants and can support stronger discussions about member offers.
Network-scale opportunity
A larger network can create more reasons for businesses to participate and more opportunities for ON to expand categories, partnerships and member value.
Where Value Can Grow
Start with everyday spending. Expand with the network.
ON is being designed around categories where Canadians already spend. Early development is placing strong emphasis on automotive services, with broader categories guided by member demand and future merchant agreements.
Automotive services
Oil changes, tires, maintenance, detailing and repair.
Restaurants & food
Local dining, food offers and future grocery opportunities.
Home & services
Everyday services, home needs and local business categories.
Travel & more
Travel and other categories as the network and member demand grow.
A Supporting Benefit
The ON Vehicle Energy Benefit
Vehicle energy savings are planned as one benefit within the broader ON membership, not the reason ON exists. The larger goal is to create value across the merchant network.
Program details, verification requirements and final eligibility rules will be established before launch.
Gas / diesel
$0.05 / L
on eligible verified fuel purchases
EV charging
$0.05 / kWh
on eligible verified charging
Shared annual household maximum
Up to $50 per membership year across gas, diesel and eligible EV charging. Plug-in hybrids may use both within the same combined cap.
Built to Evolve
The world is evolving at an unprecedented pace. Staying static is not an option.
Consumers change. Technology changes. Vehicles change. Businesses change. ON should change with them. The principle stays constant: bring Canadians together to create greater buying power. How ON delivers that value should keep evolving with its members.
Consumer needs
Technology
Merchant network
New opportunities
Your Input Matters
Do not just watch ON being built. Help shape what it becomes.
Tell us where you spend, which benefits matter most and what would make a Canadian buying club worth joining. Your answers will help guide the membership offer and the merchant categories ON develops first.
START THE 5-MINUTE SURVEYNo purchase required. Canadian residents only.
Or Noir is currently in development and validation. The membership concept, proposed benefits, participating merchants, discounts, program rules and launch details are subject to change and depend on consumer demand, final program design and future merchant agreements. References to potential categories or savings do not represent current merchant commitments.